Fujifilm announced the first square format analog Instax camera (SQ6) - Photo Rumors
Amazon.com : Fujifilm Instax Square SQ6 - Instant Film Camera - Graphite Grey : Electronics
Fujifilm Instax Square Film Photo Paper For Instax Square Sq6 Sq10 Sq20 Hybrid Instant Camera & Share Sp-3 Printer (20 Shots) - Films & Instant Photo Paper - AliExpress